Source: https://www.startupjobs.ke/jobs/14118-marketing-assistant

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# Marketing Assistant

- Kenya
- FullTime

Lead integrated marketing for smartphones in Kenya, owning campaigns from brief to sales outcomes. Work across above-the-line, in-store, social, influencer, partnership and dealer channels

## What you'll do

- Write and run campaign briefs through to post-campaign review
- Direct social and WhatsApp channels and manage influencer campaigns
- Deliver partnerships, promotions, dealer and van branding activations
- Track spend, run customer research, and report sales uplift and conversion
- Manage marketing operations, procurement and stock for retail activations

## What they're looking for

- Proven track record leading integrated ATL and BTL campaigns end to end
- Experience directing agencies, influencer programmes and brand partnerships
- Ability to turn performance data and customer research into decisions
- Established command of marketing operations and retail dealer environments
- Degree in marketing or communications welcome but not required

## Skills

- ATL
- BTL
- social
- WhatsApp
- influencer programmes
- brand partnerships
- marketing operations
- customer research

Summary written by StartupJobs from the company's listing. The full listing is on the company's website.

This job comes from the career page of M-KOPA. We link straight to the source.

- [M-KOPA M-KOPA provides affordable financial and digital products that help everyday earners access smartphones and related services. The company offers pay-as-you-go ownership, digital loans, health cover, device protection… View company page](https://www.startupjobs.ke/companies/m-kopa)

- **Languages**: English

- **Location**: Kenya

- **Employment type**: FullTime

- **Posted**: 28 Oct 2026

[Apply on the company website](https://www.startupjobs.ke/out/14118)

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